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Objectification
Objectification of Women in the Media
With this much exposure to advertising, what are the impacts of female objectification in our daily lives?
Advertising is a $250 Billion industry in the United States alone and the average American is confronted with over 3,000 ads every day (Kilbourne 2010).
Sexual Objectification: "the ways in which women’s bodies are commodified—made into objects of heterosexual male desire. This can be seen on a daily basis in the popular media—in advertising, fashion and the pornography industry to name a few—where women’s bodies or particular parts of women’s bodies are used to sell products" (Allan 2005).
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