Infantilism and Adultification
Infantilism is to apply childlike features to an adult woman's body. The psychological consequences of this are numerous, however perhaps the most damaging is that it evokes, and even perpetuates, child pornography. In turn, adultification, or applying womanly features to children, increases the sexualization of little girls.
In this final add the picture, though disturbing due to the look of seduction on such a young face, is not nearly as shocking as the caption. This is implying that one must be "Sexy, but innocent; experience but virginal" (Kilbourne 2010). Thus, she is both childlike and very, very adult.
While in this picture these girls may seem quite childlike, young girls in beauty pageants are often subject to fake hair, intense makeup, diets, and even false teeth that look like adult teeth instead of baby teeth. They are also taught to stand and pose just like adult women in magazines: in vulnerable and sexual stances.
In this example of adultification we see a young girl, no more than ten years old, dressed fashionably, with only a string of beads covering her nipples. While it may at times be acceptable for girls this age to run around without shirts, the fact that her nipples are covered implies that she has breasts to hide, tricking us into believing that she is a scantly clad woman.
Here we see a grown woman dressed in a frilly pink dress and "innocently" hugging a stuffed bunny. She, however, has the face of a seductress and is seated in a stance of vulnerability.
This photo of Lea Michele shows her as a highschooler, enjoying a lollypop by her locker, in her underwear, with her butt thrown outwards and her chest thrust forwards. She is clearly in a sexual stance, teasingly licking her sticky snack, and yet appears as a young girl in knee high socks and tightie-whities.